Notice of Intent to Sole Source: ChooseVA Bridge Contract
ID: 36C10X25Q0069Type: Presolicitation
Overview

Buyer

VETERANS AFFAIRS, DEPARTMENT OFVETERANS AFFAIRS, DEPARTMENT OFSAC FREDERICK (36C10X)FREDERICK, MD, 21703, USA

NAICS

Advertising Agencies (541810)

PSC

SUPPORT- MANAGEMENT: ADVERTISING (R701)

Set Aside

Service-Disabled Veteran-Owned Small Business (SDVOSB) Sole Source (FAR 19.14) (SDVOSBS)
Timeline
    Description

    The Department of Veterans Affairs (VA) intends to award a sole source contract for the ChooseVA Bridge initiative to Arrow ARC LLC, focusing on strategic and tactical communications support over an estimated four-month period. The contractor will be responsible for developing promotional materials, including videos, digital media, billboards, and internal communications, aimed at effectively promoting the VA's initiatives and engaging both internal and external audiences. This procurement is critical for enhancing the VA's communication efforts and ensuring stakeholder engagement, with the intention to negotiate under FAR 13.106 guidelines. Interested parties can reach out to Justin Cole at Justin.Cole4@va.gov or 202-705-3088 for further information.

    Point(s) of Contact
    Files
    Title
    Posted
    The document serves as a presolicitation notice of intent to sole source a contract for the ChooseVA Bridge initiative. The Department of Veterans Affairs (VA) seeks a contractor to provide strategic and tactical communications support over an estimated four-month period. Key responsibilities include developing promotional materials such as videos, digital media, billboards, and internal communications for the ChooseVA campaign. The contractor will focus on leadership and management by strategizing communication efforts, tracking project execution, and ensuring stakeholder engagement. Products produced will aim to clearly articulate VA's objectives and achievements to both internal and external audiences, integrating communications across various platforms. This notice indicates the government's intention to negotiate with a single source, relying on FAR 13.106 guidelines, and clarifies that this is not a request for competitive proposals. The presolicitation aims to inform potential stakeholders about the upcoming contracting process, stressing the necessity for specific communication services to promote the VA's initiatives effectively.
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