WVARNG Advertising at West Virginia University
ID: W912L8-23-P-0002Type: Justification
AwardedJan 6, 2023
Award #:W912L823P0002
Overview

Buyer

DEPT OF DEFENSEDEPT OF THE ARMYW7N7 USPFO ACTIVITY WV ARNGBUCKHANNON, WV, 26201-8819, USA

PSC

SUPPORT- MANAGEMENT: ADVERTISING (R701)

Original Source

https://sam.gov/opp/6a4d037f2f32484f847b74448d48d3f8/view
Timeline
    Description

    The Department of Defense, specifically the Department of the Army, is seeking to procure advertising services at West Virginia University through the West Virginia Army National Guard (WVARNG). This opportunity is justified under FAR 6.305(a), which mandates public availability of the justification required by FAR 6.303-1, as outlined in 10 U.S.C. 2304(l) and 10 U.S.C. 3204(f). The procurement is essential for effective management and advertising support, ensuring the agency meets its outreach and recruitment objectives. Interested parties can contact Erica D. Oldaker at erica.d.oldaker.civ@army.mil or by phone at 304-473-5265 for further details regarding this opportunity.

    Point(s) of Contact
    Erica D. Oldaker
    (304) 473-5265
    (304) 473-5270
    erica.d.oldaker.civ@army.mil
    Files
    Title
    Posted
    JA Sole Source FAR Part 13.5 WVU Learfield(JUL2021)1.pdf
    The document details a Sole Source Justification and Approval for a $20,000 advertising contract with Learfield Mountaineer Sports Properties, covering event signage for the West Virginia Army National Guard. The contracting activity, justified under FAR 13.501, concluded that Learfield is the only provider capable of delivering the required services due to exclusive licensing with West Virginia University and a lack of competitive responses after a public notice. Market research indicated no other vendors were authorized to fulfill the advertising requirements, leading to the determination of fairness in the proposed costs.
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