National Salute to America's Heroes Event
ID: 2023-19Type: Justification
AwardedMar 1, 2023
Award #:W9124D23C0016
Overview

Buyer

DEPT OF DEFENSEDEPT OF THE ARMYW6QM MICC-FT KNOXFORT KNOX, KY, 40121-5000, USA

PSC

SUPPORT- MANAGEMENT: PUBLIC RELATIONS (R708)
Timeline
    Description

    The Department of Defense, specifically the Department of the Army, is seeking contractors to provide marketing services for the National Salute to America's Heroes (NSAH) event, which includes the US Army SaluteFest component. The objective of this procurement is to support the marketing efforts for this significant Memorial Day event, which honors American heroes. The services will be performed in Miami Beach, Florida, and are crucial for promoting the event and ensuring its success. Interested parties can reach out to Charles G. Trumpfheller at 502-624-8046 or via email at Charles.G.Trumpfheller.civ@army.mil for further details.

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    Title
    Posted
    The document outlines a justification for the U.S. Army's sole-source contract with National Salute Management, LLC for title sponsorship of the Music Explosion platform at the National Salute to America's Heroes event, to be held in Miami Beach from May 27-29, 2023. The contract, valued for six months and supported by Operation and Maintenance, Army funds, emphasizes the unique marketing opportunity for the Army, aiming to enhance recruitment efforts through significant media exposure and public engagement. The justification cites 10 U.S.C. 3204(a)(1) and FAR 6.302-1 as the legal basis for avoiding full and open competition due to National Salute Management being the exclusive provider of sponsorship and event coordination services for this national-level event.
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