Lead Generation Software Provider
ID: O-24-0027Type: Sources Sought
Overview

Buyer

JUSTICE, DEPARTMENT OFFEDERAL PRISON INDUSTRIES, INCFEDERAL PRISON INDUSTRIES, INCWASHINGTON, DC, 20534, USA

Set Aside

Total Small Business Set-Aside (FAR 19.5) (SBA)

Original Source

https://sam.gov/opp/daf4855705514b29b5bc54ebc6a2893a/view
Timeline
    Description

    The Department of Justice, through Federal Prison Industries (UNICOR), is seeking a contractor to provide lead generation software and services aimed at enhancing its business growth strategy by identifying new domestic and international business opportunities. The contractor will be responsible for generating qualified leads, managing digital marketing campaigns, and creating a tailored Target Company Prospect List (TCPL) of 2,500 potential clients, while also utilizing advanced intelligence software and customer relationship management tools. This initiative is crucial for expanding UNICOR's offerings across various product categories, contributing to inmate rehabilitation through skill development and job creation. Interested contractors must submit their responses by September 10, 2024, at 11:00 AM EST, to the designated contacts, and should have at least four years of relevant experience. For further inquiries, contact Aaron Mitchell at aaron.mitchell2@usdoj.gov or Michael Gibson at michael.gibson@usdoj.gov.

    Point(s) of Contact
    Aaron Mitchell
    (618) 664-6360
    aaron.mitchell2@usdoj.gov
    Michael Gibson, Contracting Officer
    (812) 244-4400
    michael.gibson@usdoj.gov
    Files
    Title
    Posted
    Request for Information. Lead Generation Software.pdf
    The U.S. Department of Justice, through Federal Prison Industries (UNICOR), issued a Request for Information (RFI) titled FPI-RFI-O-24-0027, dated September 3, 2024. The RFI seeks input from contractors for lead generation services that can support UNICOR's growth strategy by identifying new business opportunities domestically and internationally. The contractor is expected to provide software for marketing, sales data management, and customer relationship building, enhancing UNICOR's capabilities across various product categories. Responses must include company information and are due by September 10, 2024, at 11:00 AM EST, emailed to specified contacts. The contract duration is anticipated to be one base year with two option years. UNICOR's mission includes training inmates in marketable skills and producing market-priced goods for federal and commercial markets, operating as a self-sustaining entity. Interested contractors should also be prepared to pass a background check and have relevant experience. This RFI serves as a preliminary step to inform future procurement strategies while placing the onus of monitoring solicitation announcements on interested parties.
    Scope of Work .pdf
    Federal Prison Industries (FPI), operating under the name UNICOR, is seeking a contractor to enhance its business growth strategy by identifying and developing new domestic and international business opportunities across its various product and service categories. The contractor must have at least four years of relevant experience and will be tasked with generating qualified leads, conducting meetings, and optimizing marketing strategies utilizing advanced intelligence software and customer relationship management tools. The contractor will create a tailored Target Company Prospect List (TCPL) of 2,500 potential clients, manage digital marketing campaigns, and engage with industry networks to expand FPI's customer base. FPI aims to achieve increased market penetration while contributing to inmate rehabilitation through skill development and job creation. Performance will be assessed through regular reporting on sales and project status, with a contract duration of one year plus two optional extensions. Proposals should detail the contractor's strengths, past experiences, and strategies for growth within FPI's market sectors.
    Lifecycle
    Title
    Type
    Lead Generation Software Provider
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