R701--FY25 Service - WGRF (Cumulus Media, Inc.) Radio Advertising (1x)
ID: 36C24225Q0064Type: Sources Sought
Overview

Buyer

VETERANS AFFAIRS, DEPARTMENT OFVETERANS AFFAIRS, DEPARTMENT OF242-NETWORK CONTRACT OFFICE 02 (36C242)ALBANY, NY, 12208, USA

NAICS

Advertising Agencies (541810)

PSC

SUPPORT- MANAGEMENT: ADVERTISING (R701)
Timeline
    Description

    The Department of Veterans Affairs (VA) Network Contracting Office 2 intends to award a sole source contract to Cumulus Media, Inc. for radio advertising services, specifically targeting the VA WNY Healthcare System in Buffalo, New York. This one-year contract will encompass radio and stream commercials, as well as video impressions on the WHTT and WGRF stations. The procurement is classified under NAICS code 541810 for Advertising Agencies and PSC code R701 for advertising support, emphasizing the importance of effective communication in promoting healthcare services to veterans. Interested firms may submit written notifications of their capability to meet the requirements by October 24, 2024, at 12:00 p.m. (EST) to Taylor Richter at Taylor.Richter@va.gov, as the government reserves the right to proceed with the award if no responses are received.

    Point(s) of Contact
    Taylor RichterContract Specialist
    (716) 862-7461
    Taylor.Richter@va.gov
    Files
    Title
    Posted
    The Department of Veterans Affairs (VA) Network Contracting Office 2 intends to award a sole source contract to Cumulus Media, Inc. (WGRF) for radio advertising services. This contract, lasting one year, includes radio and stream commercials as well as video impressions specifically targeting the VA WNY Healthcare System in Buffalo, NY. The relevant NAICS code is 541810, focusing on Advertising Agencies, while the Product Service Code is R701 for advertising support. Although this notice does not seek competitive quotes, it invites any interested firms to submit written notifications by the specified due date, October 24, 2024, at 12:00 p.m. (EST). The VA reserves the right to proceed with the contract if no responses are received, highlighting flexibility in procurement decisions. This document serves to solicit input from potential vendors while signaling the government's intention to streamline the acquisition process for necessary advertising services.
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