The Statement of Work (SOW) outlines the procurement requirements for personal presentation items by the Directorate of Admissions at the United States Military Academy (USMA) for FY25. The contract includes the design, manufacture, and delivery of custom items intended for ceremonies and marketing purposes. Vendors must have licensing from the Collegiate Licensing Company to handle USMA trademarks. Specific items requested include lanyards, trucker hats, string bags, phone grips, silicone wallets, aluminum cups, key chains, and t-shirts, each with defined materials, color specifications, and quantities. For instance, 4,000 lanyards and 6,200 t-shirts with various size distributions are required. The t-shirts are to be tri-blend, with specific designs on each. This SOW is part of the federal government’s structured process of RFPs, ensuring that goods procured meet rigorous quality and branding standards. By detailing exact requirements, the SOW facilitates compliance and streamlined vendor submissions, reflecting the government's commitment to maintaining quality in representation and marketing efforts.