FY 2025 SNAP HEALTHY FLUID MILK INCENTIVE
ID: 359935Type: Posted
Overview

Buyer

Food and Nutrition Service (USDA-FNS1)

Award Range

$1 - $3M

Eligible Applicants

Others

Funding Category

Food and Nutrition

Funding Instrument

Cooperative Agreement

Opportunity Category

Discretionary

Cost Sharing or Matching Requirement

Yes
Timeline
    Description

    The U.S. Department of Agriculture's Food and Nutrition Service (FNS) is offering a grant opportunity titled "FY 2025 SNAP Healthy Fluid Milk Incentive" aimed at encouraging low-income Supplemental Nutrition Assistance Program (SNAP) participants to increase their purchase of fluid milk through financial incentives at the point of sale. Eligible applicants for this cooperative agreement include governmental entities and non-profit organizations, with proposals required to focus on objectives such as enhancing fluid milk consumption, effectively communicating incentive availability, and providing support to retailers. This initiative is significant as it seeks to foster healthier dietary habits among SNAP households, particularly in under-resourced communities, with a total funding amount of $3 million available for fiscal year 2025. Interested parties must submit their applications by August 6, 2025, and can direct inquiries to Carla Garcia at carla.garcia@usda.gov.

    Point(s) of Contact
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    Title
    Posted
    The U.S. Department of Agriculture's Food and Nutrition Service (FNS) announces the Healthy Fluid Milk Incentive Grant for fiscal year 2025, with a goal to encourage low-income Supplemental Nutrition Assistance Program (SNAP) participants to purchase more fluid milk through financial incentives at the point of sale. A total of $3 million is available for this initiative, with the application deadline set for August 6, 2025. Eligible applicants include state, local, tribal agencies, and non-profit organizations. Proposals must incorporate specific objectives, including increasing fluid milk consumption, effective communication of incentive availability, and providing retailer support. The application process involves extensive documentation, including training plans and budget specifics, while ensuring compliance with SNAP regulations. Awardees will be required to report progress regularly and evaluate usage and effectiveness of the incentives. The overall aim is to foster healthier dietary habits among SNAP households, particularly in under-resourced communities.
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