R701 - Critical Assessment of current Navy Recruiting Tactics
ID: N0018925QZ016Type: Sources Sought
Overview

Buyer

DEPT OF DEFENSEDEPT OF THE NAVYNAVSUP FLT LOG CTR NORFOLKNORFOLK, VA, 23511-3392, USA

NAICS

Marketing Consulting Services (541613)

PSC

SUPPORT- MANAGEMENT: ADVERTISING (R701)

Original Source

https://sam.gov/opp/cbf5067b9b6e452fb32ceb67c8ec5dcf/view
Timeline
    Description

    The Department of Defense, specifically the Department of the Navy, is seeking to engage a contractor for a critical assessment of current Navy recruiting tactics. The objective of this procurement is to explore innovative approaches to enhance the promotion of Navy recruiting, moving beyond traditional methods, and to provide a detailed report of findings to senior Department of the Navy leaders following a two-day summit. This initiative underscores the importance of effective recruiting strategies in attracting new personnel to the Navy, particularly in a competitive environment. Interested parties must submit their expressions of interest and capabilities by email to Joe Haviland at joseph.a.haviland2.civ@us.navy.mil no later than 1700 on Tuesday, November 5, 2024, as this notice is not a request for competitive proposals but will inform the Government's decision on whether to pursue a competitive procurement process.

    Point(s) of Contact
    Joseph Haviland joseph.a.haviland2.civ@us.navy.mil
    Allison.Miller1@navy.mil
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    R701 - Critical Assessment of current Navy Recruiting Tactics
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