USAID/Serbia is forecasting a funding opportunity titled "Fund for Media Innovation," aimed at establishing a regional investment fund to enhance the media, information, and communications sector in the Western Balkans. The initiative seeks to create a new legal entity or special purpose vehicle that will invest in small and medium-sized enterprises, startups, and entrepreneurs, particularly those focused on information content analytics, audience measurement, and digital literacy. This effort is part of a strategic commitment to bolster the financial sustainability of the media landscape in the region, with an anticipated capitalization of $20-25 million over five years, supported by a $5 million grant from USAID. Interested parties are encouraged to provide feedback on the draft Program Description by June 22, 2022, and can contact Branislav Bulatovic at bbulatovic@usaid.gov for further information.