Media Intelligence/Public Relations Web-Based Software/System
ID: 030ADV25Q0017Type: Solicitation
Overview

Buyer

LIBRARY OF CONGRESSLIBRARY OF CONGRESSCONTRACTS SERVICESWashington, DC, 20540, USA

NAICS

Public Relations Agencies (541820)

PSC

SUPPORT- MANAGEMENT: PUBLIC RELATIONS (R708)

Original Source

https://sam.gov/opp/3622c4102cf24131bccea8c5c94d4dfa/view
Timeline
    Description

    The Library of Congress is seeking proposals for a comprehensive media intelligence/public relations web-based software/system to enhance its Office of Communications' capabilities in media monitoring and analytics. The system will facilitate media research, track media mentions, evaluate media impressions, and support the dissemination of information to targeted audiences, which is critical for assessing the Library's annual program performance. This procurement is essential for improving the Library's communication strategies and ensuring effective engagement with the media. Interested vendors should contact Olexiy Levchuk at olevchuk@loc.gov or Brian D. Curl at bcurl@loc.gov for further details, with proposals due by the specified deadline outlined in the solicitation documents.

    Point(s) of Contact
    Olexiy Levchuk
    (202) 707-1462
    olevchuk@loc.gov
    Brian D. Curl
    (202) 707-3090
    bcurl@loc.gov
    Files
    Title
    Posted
    030ADV25Q0017 - Media Intelligence Public Relations Software System.pdf
    The document outlines a Request for Proposal (RFP) issued by the Library of Congress for a media intelligence/public relations web-based software system. This contract aims to enhance the Office of Communications' capacity for media monitoring and analytics by providing tools for conducting media research, tracking media mentions, and evaluating media impressions. The contract stipulates a firm-fixed-price agreement, covering multiple contract years with specific performance periods from 2025 through 2029. Key requirements include a comprehensive media database, a news media monitoring system, robust statistical analysis capabilities, and a custom newsletter tool. Furthermore, the system must allow for 24/7 access for at least 15 users and facilitate the secure distribution of press releases while adhering to information security standards. The contractor is also responsible for ensuring compliance with various federal regulations, including accessibility and data protection conditions. This initiative emphasizes the Library's need for tools that facilitate effective communication and evaluation of its media presence, ultimately supporting its annual program performance assessment by improving information dissemination and media engagement strategies.
    030ADV25Q0017 0001.pdf
    The document is an amendment to a government RFP titled "030ADV25Q0017," issued by the Contracts and Grants Directorate of the Library of Congress. The primary purpose of Amendment 0001 is to provide responses to questions posed by offerors regarding the solicitation. It revises the original solicitation to address these inquiries, ensuring participants have clarity on the requirements. Key components of the document include acknowledgment instructions for offerors, detailing how to confirm receipt of the amendment, with options provided for submission, such as returning copies or electronic communication. Additionally, the amendment reflects administrative changes relevant to the contract, including an extension for the receipt of offers if specified. The attachment list includes a Past Performance Questionnaire and a new document containing the Responses to Offeror Questions. This amendment signifies the federal government's ongoing commitment to transparency and communication during the bidding process, allowing contractors to prepare more effectively based on clarified expectations.
    Attachment J-1 - Past Performance Questionnaire 10-18-2024 (2 Pages).docx
    The document is a Past Performance Questionnaire designed to assess the suitability of a contractor proposing to provide Media Intelligence/Public Relations Web-Based Software/System services for the Library of Congress. The questionnaire aims to gather performance evaluations from previous or current clients of the contractor regarding their overall management, quality of services, effectiveness in project management, timeliness, and compliance with contractual obligations. Respondents are instructed to use a rating scale from "Outstanding" to "Unsatisfactory" and to provide narrative explanations for lower ratings. The questionnaire underscores the importance of past performance in the context of government procurement processes, emphasizing that the feedback collected will play a crucial role in the evaluation of the contractor's proposal. The completed form must be returned via email by a specified deadline.
    J-2 - 030ADV25Q0017 - Responses to Offeror Questions.pdf
    The Library of Congress is seeking responses for its media monitoring and contract management needs as outlined in Solicitation 030ADV25Q0017. The inquiry highlights that the Library will conduct media intelligence in-house using its Contract Management (CM) platform and seeks vendors who can provide global media monitoring, particularly for news coverage outside the U.S. Access to Asian social media platforms and Reddit is not necessary. Vendors must accommodate the upload of existing media lists and provide a minimum of three days of training with ongoing technical support. The requirement for retrospective content access pertains primarily to editorial media spanning at least five years. Presently, the Library has not identified any service gaps in its current solution and is withholding budgetary information. Overall, the document outlines key specifications and expectations for potential vendors in aligning with the Library's objectives for enhanced media monitoring capabilities.
    Lifecycle
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    Media Intelligence/Public Relations Web-Based Software/System
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