Notice of Intent to Sole Source Marketing Services RRBN IDIQ
Contract Opportunity Analysis
The Missouri Army National Guard, under the Department of Defense and Department of the Army, is issuing a notice of intent to sole source a single-award IDIQ for marketing services in support of its Recruiting and Retention Battalion. The contract covers ongoing marketing and advertising work to maintain creative development, production, and deployment of recruitment-related campaigns tied to the annual recruiting mission. Continuity is a key concern because the incumbent developed the foundational recruitment marketing research and brand strategy, and a new contractor would need 6 to 12 months of discovery before campaign execution, creating delays and duplication. The planned IDIQ has a three-year ordering period with an anticipated ceiling of $500,000, will be awarded to Hoot Design Co. LLC on a sole-source basis, and no RFQ, quotes, or competitive proposals will be requested.